Omotesando: A look at the market and current sale listings
Omotesando is one of the most sought-after retail and residential addresses in Japan, and is the most in-demand location for our clients. It has a vibrant cafe and shopping scene, while also offering laid-back, quiet neighbourhoods filled with a mix of old and new homes, small boutiques, galleries and restaurants.
Unfortunately, being the most popular location means that supply is very limited, and becoming part of Japan's most fashionable neighbourhood means buyers are up against a lot of strong competition. Earlier this year a low-rise condominium in Minami Aoyama 5 Chome went on sale. The 20 apartments offered for sale received 193 offers from buyers, with one apartment receiving 63 offers. Apartments had an average price of around 2,300,000 Yen/sqm when new. The building, The Parkhouse Gran Minami Aoyama, is still under construction and will be completed in late 2016.
Pricing
Residential land in Omotesando ranges from 1,500,000 ~ 2,500,000 Yen/sqm for sites suitable for single homes. Expect to pay more the closer you get to the station.
The standard land price (kijun-chika) for a survey site located at Minami Aoyama 5-1-27 (near the Omotesando intersection) was 11,600,000 Yen/sqm in 2015, up 20.2% from 2014. Meanwhile, a residential site in Minami Aoyama 4-26-18 (near Nezu Museum) increased by 8.1% from 2014 to 1,470,000 Yen/sqm. Read more
Instant sell-out in The Parkhouse Gran Minamiaoyama
The latest and most luxurious condominium development under construction in Omotesando saw a same-day sellout over the weekend.
Apartments in The Parkhouse Gran Minamiaoyama were priced from 150 ~ 770 million Yen, with an average price of 2,300,000 Yen/sqm. To date this has been the most expensive condominium offered for sale in central Tokyo this year.
Despite the high price tag, a total of 193 purchase applications were made on the 20 apartments offered for sale, with an average of 9.6 applications per apartment. The most popular apartment received as many as 63 applications. Read more
Sales start on Omotesando’s latest luxury condo next month
Mitsubishi Jisho Residence have announced details on their latest ‘The Parkhouse Gran’ series of condominiums. The Parkhouse Gran Minamiaoyama is currently under construction just 400 meters south-east of Omotesando Station and 200 meters from the Prada Boutique. This is a site we have been watching for some time now.
Sales are scheduled to start in early June. Of the 101 apartments, only 20 will be made available for sale, with 81 going to landholders and participants of the project. Given the very prestigious and exclusive location, and the extremely limited supply of apartments, we are expecting this project to see a same-day sellout. The sales schedule has yet to be announced, but we would expect apartments to be offered for sale under a lottery-type system where interested buyers submit applications during a short sales campaign, with lucky buyers selected from a raffle at the end.
Pricing has yet to be announced, but going by other recent luxury developments in central Tokyo, we are expecting apartments to be priced between 2 ~ 3 million Yen/sqm (1,530 ~ 2,300 USD/sq ft). A 23-year old residential building further down the street has refurbished apartments listed for around 1.8 million Yen/sqm, while 30 ~ 50 year old apartments in the Omotesando area can start from around 1 million Yen/sqm.Read more
Ralph Lauren Building in Omotesando to be sold for 35 billion Yen
Mitsubishi Corporation have entered into final negotiations to purchase the Espoir Omotesando building for 35 billion Yen (340 million USD). The sellers - Secured Capital Investment Management, Orix and Trinity Investment - acquired the building in 2010 for 31 billion Yen. It was one of the biggest transactions in Japan that year. Read more
The Jingumae Residence 84% sold
The Jingumae Residence, a recently completed condominium near Omotesando, has seen a surge in sales in the first half of 2013.
The sales office and showroom opened in January 2012. Of the 148 apartments available for sale, only 60 were sold in 2012. By mid-2013, a total of 125 apartments had sold, leaving 23 apartments remaining for sale. Approximately 15% of the buyers have been foreign investors from Singapore, Hong Kong and Taiwan.Read more
Omotesando's most expensive home
Price: 900,000,000 Yen Reduced to 790 million Yen in 2012.
House Size: 499.95 sqm (5280 sqft)
This large private house priced at 790 million Yen is one of the most expensive homes for sale in Minato-ku. The total floor area is almost 500sqm (5,380 sqft) and has 4-bedrooms, home elevator, sauna, rooftop terrace and 4 car garage. The grand entrance features a winding staircase and chandelier.
This house has been on the market since early 2010 and has yet to find a buyer. The price was reduced in 2012 from 900 to 790 million Yen. *Update: The brightly coloured home was still on the market in 2014.
The Minamiaoyama address is considered to be one of the best in Tokyo, and many celebrities have residences here. Land values continue to remain high in this neighborhood. The house is walking distance to Omotesando Hills, Prada, Nezu Museum, cafes and more. Read more